- Understanding of the Goal: From a mobility perspective, businesses tend to fall into four major stages - Mobile first (where mobile is the primary channel of engagement); Mobile Driven (where mobility brings huge business benefits); Mobile enabled (end to end business processes mapped on mobile); Mobile ready (enables devices to access enterprise applications). It is important to understand and clearly define the stage that you want to achieve through your mobility strategy before jumping into it.
- Building User-Centric Applications: Making efforts to understand the user and taking a user first approach is key. For instance, building apps that mimic the flow of the user’s day can help drive better adoption. Using tools to get feedback that can improve the next version is another aspect of this.
- Preparing for constant change: Unlike Enterprise applications, feedback on mobile applications is immediate, and changes and enhancements are expected in days/weeks, not months! Your development and deployment timelines need to recognize and incorporate these tight cycles.
- Getting a 360-degree view: A single view of devices, apps, users and data can not only ensure enhanced security and better monitoring; but it can also significantly improve user experience.
- Keeping options open: In general, mobile deployments that let end users keep their options open, whether in terms of technology, vendor or customization are most likely to emerge victorious.
- Taking a broader view of ROI: Companies tend to measure ROI only in terms of money spent; but this a very narrow view that doesn’t present an accurate picture. Instead, it makes sense to look not just at cost, but also time spent and most importantly, the peace of mind!
Sonata Software, a global technology services and solutions company, today announced it formed an alliance with Aeris, a pioneer and leader in the Internet of Things (IoT) market, for next-generation IoT and mobile solutions for enterprises. The alliance brings together expertise in IoT platform and solutions from Aeris with the mobile platform and software development expertise of Sonata. The result of Sonata and Aeris working together is an ideal alliance for enterprises seeking to execute next-generation mobility and IoT solutions by leveraging the combined domain experience and technology platforms of both companies.
Sonata’s mobility platform, Halosys , is a single Unified Enterprise Mobile Enablement Platform that enables businesses to connect, build, secure, manage and deploy an enterprise-wide mobile applications portfolio. The platform seamlessly extends existing enterprise security, identity and business applications. This simplifies, accelerates and ensures a reliable way to execute mobility programs at scale, with an underlying architecture that adheres to emerging mobile and IoT standards and technology trends.
The Aeris IoT solutions platform is a comprehensive, patented and end-to-end enabler for enterprises to bring IoT solutions to market quickly, cost-efficiently and with the highest security. The platform consists of AerPort™ connectivity management platform, AerCloud™ applications enablement platform, AerCore™ IoT network and AerVoyance™ IoT analytics platform.
“We are thrilled to have Aeris as an IoT alliance. The complementarity between Aeris and Sonata’s enterprise mobility platform solutions provides a great way for enterprises to expedite both B2B and B2C IoT connected mobile and web application and also provide solutions and services to their customers by leveraging Sonata’s global delivery and support capabilities,” said Avinash Harsh, Head of Enterprise Mobility Platform, Sonata.
Mark Aylor, Senior Director of Partner Channel, Aeris, said, “The alliance between Sonata and Aeris will bring simplicity to the enterprise as they make the journey into the complex IoT world. Aeris’ comprehensive IoT Platform Solutions coupled with Sonata’s deep Information Technology and Software knowledge can provide enterprise organizations the resources and tools to deploy and scale their IoT solutions to the global marketplace.
“The combination of Aeris and Sonata Software will help enterprises build profitable IoT and mobile applications,” said Dr. Rishi Bhatnagar, President, Aeris India. “Hundreds of enterprises are already relying on Aeris every day to power their mission-critical deployments. We look forward to the opportunity to help many more enterprises through our strategic alliance with Sonata.”
About Sonata Software
Sonata Software is a global IT solutions firm focused on catalysing business transformation initiatives of its clients through deep domain knowledge, technology expertise and customer commitment. The company delivers strategic technology solutions for travel, retail & distribution and software product companies to drive enhanced customer engagement, operations efficiency and return on IT investments. Sonata brings its own proprietary platforms, products and services in digital technology areas such as Omni-channel commerce, Mobility, Analytics, Cloud and ERP to enable speed and reliability of IT led innovation. A trusted long-term service provider to Fortune 500 companies across both the software product development and enterprise business segments, Sonata seeks to add differentiated value to leadership to those who want to make an impact on their businesses, with IT.
Aeris is a pioneer and leader in the market of the Internet of Things – as an operator of end-to-end IoT and machine-to-machine (M2M) services and as a technology provider enabling other operators to build profitable IoT businesses. Among our customers are the most demanding users of IoT services today, including Hyundai, Acura, Rand McNally, Leica, and Sprint. Through our technology platform and dedicated IoT and M2M services, we strive to fundamentally improve their businesses – by dramatically reducing costs, improving operational efficiency, reducing time-to-market, and enabling new revenue streams.
For further information on Sonata, please contact:
Anuj Kumar Saxena
Sonata Software Limited
A.P.S. Trust Building,
Bull Temple Road, N.R. Colony
Bangalore 560019, India
For further information on Aeris, please contact:
OUR LIFE: Once changed by Internet, will change again by ‘Internet of Things’ !
The Apps World and IoT 2016 exhibition was held at Santa Clara Convention Center in May 2016. The speakers came from companies like GM, Lyft, Under Armour, Uber, Kaiser, AirBnB and more. IoT World Conference link.
The 7S Framework for selecting an Enterprise BaaS or mBaaS (Mobile Backend-as-a-Service) Original post on LinkedIn As Mobility becomes an integral part of the business & technology strategy, an mBaaS (Mobile Backend-as-a-Service) or some form of BaaS is a ‘Must-Have’ requirement to ramp up and manage an organization’s mobile initiatives. However, in the ever evolving (and consolidating) world of Enterprise Mobility, organizations need to look beyond business system connectivity, data storage and notifications that are essentially provided by almost all vendors with varied degrees of maturity. The 7S Framework: Seamless – Across channels: The Backend software service should be Omni channel – Mobile, Web, Wearables and more. The era of ‘Mobile only’ systems is numbered – the backend system should be able to provide a way for companies to build seamless experience across ALL Digital Apps & properties. Secure: Security is of paramount importance to any Enterprise. Unlike consumer BaaS providers, an Enterprise BaaS platform must address security across Devices, Apps, Users and Data. The provider should support security standards like SAML & OAuth 2.0 Stable: With the recent consolidations in the Enterprise Mobility industry, financial stability and the overall stability of the software vendor has become a significant factor while deciding on the mBaaS/ BaaS vendor. Simple: Primary function of a BaaS is to simplify. Configuring, Building, managing and monitoring of Apps. Simple intuitive self-serve user interface as well as simple pricing methodology for all App scenarios (ephemeral apps, high data usage apps etc.) are key factors that one should look for in a Backend Service provider. Scalable: With the proliferation of Apps across channels, usage of some apps could grow exponentially. The BaaS provider MUST have a scalable software architecture as well as infrastructure readiness to provide scale as the company launches more initiatives. Support: Choosing a BaaS/mBaaS means building a long term relationship with the platform provider. While a good software should be self serving and intuitive to use, SLA backed support and infrastructure provides a peace of mind to the organization. Services: Artificial Intelligence, Bots, Augmented & Virtual Reality, Big Data, Beacons and new Payment Systems are soon going to reshape the Enterprise App landscape. To maximize the investments made in a BaaS software, the provider should have full scale Professional Services, either on it’s own or through a growing ecosystem of Service providers. mBaaS – Wikipedia definition: https://en.wikipedia.org/wiki/Mobile_backend_as_a_service
YOU KNOW YOU NEED AN ENTERPRISE MOBILITY STRATEGY BUT DON’T KNOW WHERE TO START?
HERE ARE 35 ENTERPRISE MOBILE APP USE CASES TO GIVE YOU SOME INSPIRATION
We’ve been in the Enterprise Mobility space for quite some time. With over 200 mobile apps under our belt and over 35,000 users on our Mobile First API & MBaaS (Mobile-Backend-as -a Service) Platform we have run into a lot of interesting use cases and we have seen some recurring themes. We have listed some of those common themes here which can be combines in many ways to make some pretty cool apps. Enjoy!
UTILITY, HR & GENERAL USE CASES
mColleagues is a good example of a collaboration application. They types of applications allow you to connect with and search for members of your organization or business group and message, chat, share documents with them.
Popular apps allow for one click dial in to conference calling and video calling systems so you do have to mess with access codes, dial in numbers and video chat links.
Employees can check their schedules and request time off. Another popular feature is notifications for schedule changes.
Managers can approve PO’s, time off requests and any other type of approval. Other popular features include risk assessment and system access approvals. mApprovals is a good example of an approval app.
Allows employees to easily report expenses incurred while on the job. Popular features include mileage calculators, purchase approval requests and receipt scanning.
Asset management applications allow for you to keep track of company assets that employees take with them or share between themselves. Popular use cases include tracking and transfer of demo equipment and computing devices between employees.
Time tracking apps are a convenient way for remote and onsite employees to clock in & out, check break times and stay accountable.
TRAVEL & PLANNING
Travel and planning apps allow for itinerary tracking, receipt scanning, location services and general travel planning for the employees on the go.
Meeting apps are great for locating and checking conference & meeting room availability, reserving meeting rooms, taking meeting notes and and requesting meetings.
ENTERPRISE APP STORE
Enterprise apps stores allow for one convenient place for your employees to download company apps. After all, most companies do not want their B2E apps in a public app store. Popular features include role based access to apps and the ability to add 3rd party apps to the Enterprise App Store (Evernote for example). Check our mAppStore for a good example of an enterprise app store.
TASKS & PROJECTS
Task & project apps allow employees to track and assign tasks and update project statuses. Apps like this are great combined with collaboration apps to incorporate messaging.
SAFETY & PROCEDURES
These apps allow employees anytime access to instructions and procedures in the case of emergencies such as a fire. These apps include actionable features such as check in to safe locations and panic buttons.
POLLS, IDEAS & FEEDBACK
Feedback apps allow management and executives to collect ideas from employees, publish polls and get feedback to make better decisions about the company direction and culture.
REWARDS & MOTIVATION
Many companies have begun to deploy gaming and rewards applications to motivate and reward employees for health initiatives, productivity and more. Some companies implement features to allow employees to nominate one another for their behavior.
mEvents is a good example of an event app that can be used for internal company events like sales kickoffs, investor conferences, presidents club meetings, community service events and company outings among others.
HR SELF HELP
HR self help apps are commonly used for employees to view details on benefits such as medical and vacation hours, access payroll information or even report incidents to HR.
SALES & MARKETING USE CASES
SALES QUOTES & ORDERS
Sales quote and orders applications allow salespeople to easily generate quotations and sales orders for their customers wherever they are. Real time inventory integration is a must have for these types of apps. The great thing about these applications is that they can easily be turned around and given to your customers with only a few slight modifications. mOrders is a great example of this.
CATALOG & PRICING
mOrders is a great example of this as well. These types of applications allow you to provide catalog style functionality with product images, details, pricing and more.
CRM & CONTACTS
A must have for any sales organization, CRM applications provide customer and lead information at the fingertips of your sales people so they always have access to the latest information on their customers and prospects.
Sales intelligence apps are where your sales people access the latest information on your companies offerings, competitors and must have knowledge. Knowledge is power and sales intelligence apps empower sales people to be prepared and the best they can be.
Presentations apps allow your sales and marketing people access to presentation materials like Powerpoint slides, videos, product demos, virtual tours and anything else they would want to show to a client to add a “wow” factor.
The one stop shop for sales and marketing people to access white papers, sales sheets, data sheets, product videos and any other sales and marketing collateral. A must have feature is to allow your sales and marketing folks to share any specific piece of collateral to prospects and customers right from the app.
TRADE SHOWS & EVENTS
They ability to show marketing material, schedule product demos, capture leads and enter sales orders from trade shows and events all from one single application is a very powerful thing for your sales and marketing people. That’s exactly what these types of applications allow.
Just like at events and trade shows, your sales people should be able to capture a lead from anywhere. Leads capture apps make it easy to capture leads and push them directly into your CRM. Popular features include business card scanning and recognition and CRM integration.
FIELD SERVICE USE CASES
Scheduling, viewing, updating and tracking client appointments is critical for any field service employee. The time to ditch the paper has passed long ago.
ROUTING & LOCATION
Routing and location apps commonly have features like driving directions, mileage tracking, and tracking of employee locations. One really cool feature I have seen allows the app to automatically send a notification, SMS or message to the customer when the employee is in-route to their location.
Entering, updating and status tracking of work orders is a critical part of most field service employees job. Signature capture for customers to sign off on work orders is a popular feature for these types of applications.
Time tracking applications allow employees to track time traveling and on-site with customers with a tap of the button. These applications can integrate with HR and Accounting systems for employee payroll and customer billing.
ASSETS TRACKING & MAINTENANCE
If your company has assets in the field then you likely have employees to need to keep those assets updated and in good working order. Asset tracking and maintenance apps allow your employees to access asset information, put in work orders and track asset movements and locations.
PARTS & SUPPLIES
Parts & Supplies apps allow field service personnel to access parts and supplies inventory and put in orders for repair jobs and work orders.
DOCUMENTS & CREDENTIALS
Documents & credentials apps allow field service employees to easily access important documents such as repair guides and also provide an easy way to manage and access their credentials when working on secure sites that require licensure or special clearance and identification.
OPERATIONS USE CASES
Warehouse personnel are always on the move and seldom at a desk. Inventory management apps help them to check stock levels, perform counts, enter in new inventory and make adjustments. The most popular features are barcode scanning and ERP integration.
Facilities staff can use facilities management apps to schedule maintenance and work orders, view repair jobs and check in inspection items from anywhere around the facilities which they maintain.
Reverse logistics applications allow for anywhere access to returns and repair processing. These applications often include barcode scanning and RMA processing.
Apps for internal security personnel include features such as incident reporting, panic buttons, shift logs and patrol routing.
While this list only scratches the surface of the use cases available for Enterprise Mobile Apps, I hope it gets you thinking about the possibilities for your organization. There is no such thing as a one size fits all solution and most apps will take bits and pieces from many of these use cases and combine them to come up with stellar applications for their organization.
Coming up with the use cases is also just part of planning your Enterprise Mobility Strategy. Other considerations such as Security, Business System Integration, App Management, Device Management, User Management and many, many others need to addressed. Luckily their is platform to help you address all of these things as well as the help you to rapidly develop your mobile apps. Go here for more information on the HaloMEM Platform and to learn how Halosys can help you with your end to end enterprise mobility needs.
ENTERPRISE APP QUOTE BUILDER
DO YOU HAVE INTEREST IN ONE OF THE ENTERPRISE APPLICATION USE CASES THAT YOU SAW IN THIS GUIDE? (OR ANY COMBINATION OF THE USE CASES). HAVE AN IDEA OF YOUR OWN?
VISIT OUR QUOTE BUILDER TO GET A CUSTOM QUOTE FOR THE USE CASE OF YOUR CHOICE TAILORED TO YOUR UNIQUE NEEDS.
HAVE YOU EVER REFLECTED ON THE EUPHORIC FEELING YOU EXPERIENCED WHEN YOU GOT YOUR FIRST CUSTOMER?
There’s nothing quite like that feeling of euphoria in making your first sale and getting your first customer. You realize suddenly that finally you’ve built something that has the potential to grow your business and finally realize your dream. Now the big question is how you land your first early adopter customer.
Early adopters are a special breed of customers and they mean everything to a business. These customers don’t need testimonials to make a purchase. Quite often, they are proactively looking for new technology or products to improve their business. They understand that mistakes will happen. They are willing to work with you and your team. They really want you to succeed, are patient and are willing to pay for your product or service. For this article, Avinash Harsh, Founder and CEO of Halosys, a leading Enterprise Mobility Company based in Silicon Valley, provided his insights and experiences in getting the first customer based on my discussion with him recently.
Halosys provides an Enterprise MobileFirst API platform, known as Mobile Backend-as-a-Service (mBaaS) for Enterprise companies to build, secure, manage & deploy mobile apps connecting to internal business systems. Prior to founding Halosys, Avinash worked with Cisco and was the initial member of a team that launched the first SaaS initiative at Cisco focused on small and medium businesses. Under Avinash’s leadership, Halosys has acquired marquee customers and has built a complete ecosystem around the product. Along with his Enterprise strategy Runbooks and Rulebooks for deploying Mobile Apps and devices, he has also been a speaker at mobility events like CTIA. Here are four key take away (4KTA) points that can be of immense value to you in trying to get your first customer.
1. LIGHTHOUSE CUSTOMER
Finding an early adopter customer, that is willing to try your product while being aware of the fact that your product is still evolving, is a critical element in building a great product that actually will be used by the industry. The Lighthouse customers are not only critical to the success of the product, but also for boosting team’s confidence. It’s almost like seeing your own baby slowly standing and walking giving rise to the greatest joy any parent experiences at that moment.
It’s extremely important, however, that the product team does not deviate too far from the product roadmap. The risks of becoming a one off product customized for the lighthouse customer vs. the wider adoptability of your product by the industry have to be finely balanced. During the early days of Halosys Enterprise Mobility platform, the engineering team took up an initiative to help launch mobile apps connecting to SAP at a leading semiconductor company. The challenges faced for meeting the unique security needs, connectivity to on-premise business systems and applying department specific policies to Mobile Apps were highlighted. This ultimately became the genesis of rethinking security completely in a unique way and eventually, Halosys developing a fool proof security technology for Enterprise Mobile Apps. The team felt elated with a huge sense of achievement when there was a rapid uptick in adoption of mobile apps by the customer’s employees and managers.
2. SHOW & TELL
Whether your customers are IT folks or a Line of Business within an enterprise; whether your solution is related to security, Infrastructure, platform or an App, in the world of Enterprise Mobility, ‘Show & Tell’ philosophy works the best. Enterprises today are inundated with vendors providing competing solutions. It’s difficult to comprehend the value unless it is presented in the right way. It’s worth spending time early on to create a visual showcase of what the final outcome of your product for the customer would be and how they will use it.
Halosys, created a few pre-built, customizable mobile apps that showed the customer’s data flowing on day one of piloting the platform. Seeing fully functional apps, connecting to their own business systems and authenticating against their own security mechanisms provided a competitive edge by ‘Show & Tell’ power of the platform. This helped in customer really opening up and talking about their unique needs and pain points.
3. REAL CUSTOMER
If you are selling to an IT organization, the right person for a startup is the one who talks and thinks like a Product Manager and not like a traditional IT Executive. The right person possesses passion for new initiatives, treats business stakeholders as paid commercial customers and is hungry for being recognized as a thought leader. We were fortunate to meet IT teams that were thinking proactively and behaving like nimble Product teams. Their outlook was not to ‘Keep the lights ON’ but to take the system to the next level by providing tools and apps to improve the processes for their own customers, Sales & marketing teams and provide just-in-time data to the executives.
One of Halosys’ initial customers, a large Data Center provider, had already trained their IT team at all levels of leadership with the mindset of a product delivery team. This enabled Halosys and the customer’s IT team to easily launch many innovative and award winning Mobile Solutions that are now well adopted by their customers and employees.
4. LEVERAGING ECO-SYSTEM PARTNERS EARLY ON
You must find one key partner that is in an adjacent space with a complementary offering to your product. It’s important to choose a company with a wider foothold in the Enterprise. In whatever way you can, try to earn the bragging rights by integrating and being able to connect or support their software. While the initial objective is to showcase the synergy, it eventually can be leveraged to have them become your advocates and channel partner.
For Halosys’s mBaaS -(Mobile Backend-as-a-Service) solution, the complementary solutions were provided by MDM (Mobile Device Management) and MAM (Mobile App Management) companies. Halosys initially partnered with Citrix MAM and now have partnered and integrated with a number of leading industry providers of MDM and MAM solutions.
In summary, the four key take away points for entrepreneurs in getting your first customer are to focus in on a lighthouse customer, show & tell your advantages, understanding who the real customer is within an enterprise and leveraging eco-system partners early-on.
Originally posted on http://siliconindiainc.com ‘s Entrepreneur Corner. Author, Naveen Bisht, Co-founder -Aurisss Technologies Inc & Board Member, Chair-Programs, The Indus Entrepreneur (TiE) Silicon Valley.
Everyone loves a good party, including the team at Halosys. We had a wonderful time celebration with our friends, colleagues and families at our annual Holiday party at Tied House in Mountain View, CA.
We celebrated the wins of 2014, looked ahead to the possibilities of 2015, took cheesey photos, had a wonderful dinner, had a white elephant gift exchange and enjoyed one anothers company. Thanks to everyone who made it. For those who couldn’t, stay tuned for our next outing, celebration or happy hour and join us in celebrating in 2015.
Do your 2015 Sales & Marketing initiatives include a mobile strategy? If so, you have to check out mOrders. Fresh off the press and ready to be integrated with your business systems. mOrders in the most flexible & robust mobile sales order automation and marketing solution to date. mOrders is the most robust and flexible mobile tool for you sales and marketing efforts: Save Time & Resources Increase Customer Engagement Increase Brand Awareness Increase Orders & Revenue.
We are excited to be working with HTG Peer Groups to help them build their new learning management platform. We are also excited to have launched our new MSP Partner Program for the HTG Members, helping them to bring a mobile first offering to their client base. It has been a pleasure seeing HTG and it’s members at the HTG Q4 2014 meetings and we look forward to a wonderful relationship for years to come.
FeverBee has chosen Halosys’ multi-event mobile app, mEvents to engage their attendee’s through mEvents’ features like audience polls, document sharing with Box integration, Q&A, Twitter feed, and LinkedIn integration to help foster lasting connections. (http://sprint.feverbee.com)